Pufina.
Services:
website – content, design, development.
Client description:
Pufina is a Romanian brand that offers a complete and varied range of paper products for household use: from toilet paper to paper towels, facial tissues, and handkerchiefs.
Challenge:
The brand needed a website to showcase its products and another site to feature the regular in-store promotions.
Solution:
The project involved creating a website entirely from scratch — from structure and content to design and development.
Designed exclusively for those moments when you need a little help — powerful yet gentle — Pufina benefited from descriptive content for all product ranges, as well as content presenting the brand’s history and mission.
The content maintained a friendly tone, in line with the brand’s ethos, allowing users to become familiar with Pufina and its diverse product portfolio.
The design complemented the content and was created to facilitate access to relevant information for users by incorporating graphic elements from the packaging and the visual identity (colors and typography).
On the development side, our team ensured that the design looks just as good on both desktop and mobile devices and that the website is perfectly synchronized with the modules dedicated to seasonal promotions (online registrations, image uploads, etc.).
