Visual identity

Who you are as brand

Your brand’s visual identity is defined
by your logo and slogan.
The logo is a symbol based on text
and imagery that instantly helps you
identify a brand. The slogan
is your brand’s defining promise.

emotion

is the defining element of a slogan

Together these two elements need to:

represent and define your identity
attract users
set you apart from the competition
encourage brand loyalty
be adaptable: as attractive on a website as they are on business cards, social media, invoices, etc.

The logo and slogan are the central
focus of your brand’s presence:

They will dictate how you communicate,
how you introduceyourself and what the relationship
will be like with your potential customers.
This is why you can’t underestimate their importance.

50

milliseconds: that’s how long it takes a
logo to create a first impression

What is standing in your way?

I don’t know how to visually distill my brand’s essence

I don’t know the emotion I want my slogan to stir

I don’t know how to build a defining conceptual identity

Think Up!

Ne orientam spre full package:

A copywriter presents your brand’s promise in a way that attracts attention and instantly creates an emotional bond. A visual designer will distill your brand’s essence (values, commitment, target, differentiator) in an instantly recognizable and conceptually intelligent concept – no clichés or obvious solutions. Together the two elements and the two Connect Media team members will provide you with a visual identity that:

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defines and
differentiates your brand

cements your position
in the consumers’ mind

makes the target
learn more about you

Visual identity

Who you are as brand

Your brand’s visual identity is defined
by your logo and slogan.
The logo is a symbol based on text
and imagery that instantly helps you
identify a brand. The slogan
is your brand’s defining promise.

emotion

is the defining element of a slogan

Together these two elements need to:

represent and define your identity
attract users

set you apart from the competition
encourage brand loyalty

be adaptable: as attractive on a website as they
are on business cards, social media, invoices, etc.

The logo and slogan are the central
focus of your brand’s presence:

They will dictate how you communicate, how you introduceyourself and what the relationship
will be like with your potential customers. This is why you can’t underestimate their importance.

50

milliseconds: that’s how long it takes a logo
to create a first impression

What is standing in your way?

I don’t know how to visually distill my brand’s essence

I don’t know the emotion I want my slogan to stir

I don’t know how to build a defining conceptual identity

Think Up!

Ne orientam spre full package:

A copywriter presents your brand’s promise in a way that attracts attention and instantly creates an emotional bond. A visual designer will distill your brand’s essence (values, commitment, target, differentiator) in an instantly recognizable and conceptually intelligent concept – no clichés or obvious solutions. Together the two elements and the two Connect Media team members will provide you with a visual identity that:

defines and differentiates your brand

cements your position in the consumers’ mind

makes the target learn more about you

Visual identity

Who you are as brand

Your brand’s visual identity is defined by your logo and slogan.
The logo is a symbol based on text and imagery that instantly helps you identify a brand.
The slogan is your brand’s defining promise.

emotion

is the defining element of a slogan

Together these two elements
need to:

represent and define your identity attract users
set you apart from the competition encourage brand loyalty
be adaptable: as attractive on a website as they are on business cards, social media, invoices, etc.

50

milliseconds: that’s how long it takes a logo to create a first impression

servicii marketing continut agentia connect media 3 en

What is standing in your way?

I don’t know how to visually distill my brand’s essence

I don’t know the emotion I want my slogan to stir

I don’t know how to build a defining conceptual identity

Think Up!

Ne orientam spre full package:

A copywriter presents your brand’s promise in a way that attracts attention and instantly creates an emotional bond. A visual designer will distill your brand’s essence (values, commitment, target, differentiator) in an instantly recognizable and conceptually intelligent concept – no clichés or obvious solutions. Together the two elements and the two Connect Media team members will provide you with a visual identity that:

defines and differentiates your brand

cements your position in the consumers’ mind

makes the target learn more about you