Beauty by Silvia Stama.
Services:
web content, design, development.
Client description:
beauty salon focused on facial and body treatments + permanent epilation.
Challenge:
At the time of the brand’s inception the website was built quickly to fulfill basic online needs. Over time the business evolved and so the need for an online presence to better showcase the benefits of Beauty by Silvia Stama emerged.
Solution:
site built from scratch – content, design, implementation – with integration of the visual identity received from the client.
We started by proposing a site structure that allows quick and intuitive access to the services provided. Thus we divided the treatments into 3 main categories with their submenus.
The content created was based on a period of rigorous research in order to use the correct terminology and explain to the ideal client how each treatment works and what its benefits are.
The design took the content and presented it in a way that respected the aesthetics of the niche but also organized the content to ensure an airy and information-friendly architecture.
The development team made sure that both elements were properly integrated into the site, respecting both mobile and desktop loading parameters.
The result is a site that is informative, approachable and helps the client build a good online reputation.
