Asseco South Eastern Europe
Services:
content,
website design and development.
Client description:
Asseco SEE is part of the Asseco Group—the sixth-largest software company in Europe. It focuses on business process automation and provides solutions for a range of industries, including finance, payments, telecommunications, public sector, ERP, and FMCG.
Challenge:
The company’s SEE division needed a new website to showcase the benefits of Asseco’s solutions and provide a concise and clear overview of each individual process.
SOLUTIONS:
Asseco provided us with all the materials right from the start: the draft version of the content and the brand identity guide for brand (this was very important because it established from the outset which colors and fonts could be used in the brand’s new online presence).
Given the highly specialized nature of the services offered by Asseco, the content is aimed at users who are already familiar with the subject matter and simply need a little extra encouragement to choose Asseco.
For this reason, the content fulfills two essential criteria: it is clear and easy to navigate when it comes to the key information.
The design complements the content and provides it with a clean, user-friendly “stage” that preserves the core elements of the Asseco brand.